You’ve built experience. Now it’s time to be known for it.

Whether you need a second opinion or a strategic reset, we can shape a partnership that fits your goals and stage of growth.

Why hire me?

Most consultants operate in one lane. I don't. My background spans marketing, communications, content, and business development. I’ve qualified thousands of companies and worked closely with dozens of brands, which trained me to quickly identify what’s working, what’s not, and where the biggest opportunities are. That cross-functional perspective is rare, and it's what makes my approach different.

02 Visibility

Be known for your expertise

✔️ Audience & channel clarity

✔️ Content strategy & creation

✔️ Thought leadership

✔️ Email / newsletter strategy

✔️ Speaking, media, partnerships

01 Narrative

Define why you, now

✔️ Positioning

✔️ Messaging

✔️ Narrative development

✔️ Brand identity

03 Growth

Reach a wider audience & understand what’s working

✔️ Business development

✔️ Offer creation & communicating capabilities

✔️ Conversion strategy (prospect to client journeys)

✔️ Launches

✔️ Website & performance

  • “Laura's strategic, intelligent, hard-working, and kind. I trust her implicitly, and all these years later, I still learn something new every time I talk to her.”

    —Beth Andrix Monaghan, Certified Meditation Teacher & Former PR Agency Founder

  • "Laura is an incredible resource and a true champion for female entrepreneurs. She brings a rare combination of calm, clarity, and strategic insight, helping me turn ideas into a clear, actionable plan that aligned with both my goals and my capacity. What stood out most was her unwavering optimism and confidence as I navigated the challenges of building something new. Stepping into business ownership can feel vulnerable, but Laura helped me pause, reset, and reconnect with genuine excitement for the path ahead. So thankful to have her as a guide on this journey."

    —Lindsay Cotterpong, LICSW, Psychotherapist, DBT Group Coaching

How we can work together

A focused working session where we tackle a specific question, decision, or idea related to your positioning, messaging, content, thought leadership, visibility, or growth. Bring whatever’s on your mind and we’ll work through it together.

✔️ 60 minutes (video or audio call, or in-person depending on location)

✔️ Written summary sent afterward with immediate priorities and next steps

✔️ Cost is $250

✔️ Helpful if you’re stuck between options, unsure how something will land, or want strategic input without committing to a full engagement

Growth Gut Checks

A project-based engagement designed to help you make meaningful progress on a specific priority — whether that’s refreshing website copy, developing positioning for a new offer, or launching a new business. We define the scope upfront and collaborate closely throughout.

✔️ 2–12 week engagement

✔️ Customized scope & deliverables

✔️ Regular working sessions, including async support

✔️ Cost starts at $1,500

✔️ Helpful for when you need to move quickly on a specific initiative

Strategy Sprints

When you get clarity, marketing yourself starts to feel easier.

I created BANTER from nearly two decades in corporate marketing and business development. It’s a thinking system that helps you find clarity, communicate your value, reach the right audiences, and anchor your efforts to your “why.”

B

Beat

Why you + how you think - your unique combination of experience and skills in a space

VALUE

A

Audience

Who needs you - specific people your work helps

CLIENTS

N

Nuance

What you see that others miss - insights in your story that build credibility

DIFFERENTIATION

T

Where people find you - channels, touchpoints, and discovery paths

Tracks

VISIBILITY

E

How your brand shows up - your value felt and delivered

Experience

BRAND + OFFERS

R

What’s working + what’s not - feedback loops that sharpen your story and strategy

Resonance

ITERATION

Laura Garofalo is a growth strategist and business partner to women entrepreneurs

Who I Am

I grew up in PR agencies, working at the intersection of marketing, PR, content, and business development, helping companies and leaders tell stories that fuel growth. I learned how attention is earned, narratives shape perception, and reputations drive revenue.

Now I bring that experience to the people who need it most: women entrepreneurs. Women own more than 40% of businesses in the U.S. and are launching companies faster than ever—often without access to the strategic marketing and business development knowledge I’ve spent my career building. Sharing my expertise with other women entrepreneurs brings me great joy and a strong sense of purpose.

My goal is simple: to help you get clear on what to say, confident about where to show up, and intentional about how you grow.